I can’t imagine a better job, AND ALSO, it’s a brute of a thing.

Getting paid to think, banter, create, write, design, script, shoot is a true gift. But with it, the suffering; deadlines, negative feedback, self-doubt, jobs canceled, budgets cut, do-overs, do-overs of do-overs, failure, friction, arguments and the relentless blank page. 

I’ve lived all of it. 30+ years of it. From junior writer to ECD.

I’m not going to lie, it took me time. It took its toll. I made plenty of mistakes; causing and suffering much pain along the way. But I’m glad I got to experience it. It made me a better creative, a better leader and a better coach.

I’ve led, taught, mentored and coached more than 200 creative people. Now I want to share what I’ve learned and serve you on your path.

I guess I should also add that I’m recently out the other side of Stage 4 cancer. Sure, it was an intense experience and I definitely wouldn’t have chosen it, but I can authentically say that it’s left me with nothing but massive appreciation for all it’s given me.

Oh, and one of those things it’s given me is some Stage 4 wisdom to share. “You couldn’t pay me to listen to advice from a Stage 3”.

“It was the best of times, it was the worst of times”.

ah, life as an advertising creative.